Buc-ee’s Sues Tiny Ohio Minimart Over Its Beaver Logo

Buc-ee’s is suing a mini minimart successful Ohio complete nan second business’s beaver logo - becoming nan latest target of nan celebrated chain’s lawsuits complete logos.

In its lawsuit, Buc-ee’s argues that nan smiling rodent animation logo and reddish branding utilized by Beaver’s Mini Mart successful Beavercreek, Ohio, is excessively akin to its own. The lawsuit, which was revenge connected July 28 and obtained by The Independent, claims that customers could judge that nan 2 businesses are linked because of nan alleged similarities.​

The move is nan latest successful a bid of filings by Buc-ee’s against chap brands featuring mascots. ​

Vik Boparai, who has owned nan shop for astir a decade, says that nan store’s logo has been utilized since it opened. He besides told The Cincinnati Enquirer that different businesses successful Beavercreek, which is conscionable an hr northbound of the Queen City, usage a beaver arsenic their logo.​

“I don't cognize why they would writer a mini business for illustration mine,” he said. “I person 2 kids, and this shop is really I provender them.”​

Vik’s brother, Harry, told Dayton 24/7 Now that nan family is consulting pinch a lawyer. He besides noted that nan attraction surrounding nan suit has accrued nan store’s footfall, pinch galore visiting nan shop to show support.​

Speaking to nan section outlet, 1 customer claimed that nan suit amounted to “picking connected mini businesses.”

​“It's conscionable not correct to statesman with,” nan customer said. “They've been astir a batch longer than Buc-ee's has been present successful Huber Heights, truthful I don't understand.”​

Buc-ee’s first expanded from Texas successful 2018 and only opened its first Ohio shop successful April 2026. Harry says that his family has owned nan shop since 2017.​

The concatenation is demanding that nan tribunal bid Beaver’s Mini Mart to extremity utilizing immoderate branding associated pinch alleged infringement. Buc-ee’s is besides seeking damages and profits earned done nan alleged infringement, arsenic good arsenic lawyer fees.

A GoFundMe campaign has been launched to raise money for nan mini business’s ineligible fees.

The run page describes nan business arsenic a “staple” successful Beavercreek and a “welcoming spot for neighbors to gather.”

“By donating, you are taking a guidelines pinch america to guarantee that mini mom and popular stores - for illustration Beaver’s Mini Mart, nan backbone of America - are not swallowed up by large businesses,” nan page continues.

The national suit was revenge conscionable days aft comedian John Oliver mocked Buc-ee’s connected nan July 26 section of his show Last Week Tonight.

Oliver accused nan marque of “outright bullying” and claimed that nan concatenation had revenge "frivolous" trademark lawsuits. He besides pointed retired that nan institution had won galore of its lawsuits, since respective defendants had decided to settee alternatively of prolonged, costly ineligible fights.

“And that’s astir apt because astir conscionable don’t person nan resources to conflict a institution this big,” Oliver claimed. ​

During nan segment, Oliver unveiled a caller merchandise statement entitled Buc-Off. The products, which see mugs, umbrellas and clothing, each stamped pinch an image of nan show’s mascot - a squirrel named Mr Nutterbutter. ​

The project’s proceeds will beryllium donated to Hunger Free America. ​

“If immoderate salient state position concatenation retired location has an rumor pinch our caller logo and products and wants to get lawyers involved, past you cognize what? Bring it nan f*** on,” Oliver said.

The Independent has contacted Buc-ee’s for comment.